Some Uncommon Blog Monetization Strategies


In addition to or in place of direct sales and advertising revenue, you can also consider asking for donations. However, this is a sensitive issue and should be approached with caution. If you are already making a lot of money from advertising and other visible monetization sources, asking for donations may put off some readers who may find the action to be too greedy. To accept donations, you will have to set up a Paypal account (Donations Option can be accessed under “Merchant Services” tab once you log into your Paypal account) or some other such payment receiving mechanism. Even if you do not want to accept donations, you can still use your site to provide free advertising for your favorite charity and direct your users to donate to that organization.

Selling the blog

blog for sale

Selling the blog is one option that many bloggers don’t even think of. Unlike other businesses, a blog is a very personal experience and there will be a lot of emotional attachment. However, circumstances may require that you seriously consider this option. There are many reasons for selling a blog: you may have started a blog and build a user base but find that you no longer have the time or energy to continue giving it the attention it deserves. Whatever maybe the reason, keep in mind that a blog is like a business. Once you have brought it up to a certain level of traffic and revenue (equivalent to paying customers in a regular business), it becomes an attractive target for acquisition. Even without a revenue stream, some blogs maybe attractive to buyers because of the content and the established user base. For the buyer this would mean that they do not have to put any effort in acquiring new users and the blog would already have gained a reputation as a trustworthy source of information for the topic area. There are many online marketplaces where you can list your blog for sale. Flippa is a trusted site to buy/sell blogs.

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